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Nokia Navigates Market Challenges: Workforce Slashed in Bold Move

In a strategic maneuver aimed at curbing costs and tackling the unpredictability of the market, Nokia, the renowned technology company, is set to slash its workforce by a substantial 14,000 employees. This bold decision follows a period of careful evaluation and is part of Nokia’s proactive approach to streamline its operations amidst market uncertainty.

H2: Nokia’s CEO Pekka Lundmark Addresses Market Uncertainty

Nokia’s CEO, Pekka Lundmark, expressed the necessity of this move, stating, “Resetting the cost-base is a necessary step to adjust to market uncertainty and to secure our long-term profitability and competitiveness.” This significant reduction will see the company’s current staff of 86,000 employees decrease to a range between 72,000 and 77,000, signifying a strategic restructuring to align with market demands.

H2: Financial Implications and Streamlining Strategies

In tandem with the workforce reduction, Nokia anticipates substantial financial savings. The company is aiming for savings of at least 400 million euros ($422 million) in 2024 and an additional 300 million euros ($316 million) in 2025. Moreover, Nokia plans to optimize its cost base, targeting a reduction ranging from 800 million euros ($846 million) to 1.2 billion euros ($1.26 billion) by the conclusion of 2026. This optimization includes a notable 10% to 15% decrease in personnel expenses, demonstrating Nokia’s commitment to financial prudence.

H2: Operational Restructuring for Enhanced Efficiency

Lundmark highlighted their operational restructuring strategy, saying, “We are streamlining our operating model by embedding sales teams into the business groups.” This integration approach aims to enhance efficiency and responsiveness, ensuring Nokia remains agile in a dynamic market landscape. Such adaptations are vital to meeting the evolving needs of clients and stakeholders.

H2: Market Response and Future Outlook

Despite a challenging quarter marked by a 20% decrease in sales, Nokia remains resolute in its vision. The company’s proactive measures, including the significant workforce reduction, are geared towards safeguarding its full-year 2023 outlook. Nokia maintains its net sales projection between 23.2 billion euros ($24.5 billion) to 24.6 billion euros ($25.9 billion) and anticipates a comparable operating margin ranging from 11.5% to 13%. These projections underscore Nokia’s determination to weather market challenges and emerge stronger.

H2: Conclusion: A Strategic Leap Towards Stability

Nokia’s strategic decision to reduce its workforce significantly stands as a testament to its adaptability and resilience. By addressing market uncertainties head-on and implementing bold measures, Nokia is positioning itself for sustained growth and stability. As the company continues its journey, stakeholders watch with anticipation, recognizing Nokia’s unwavering commitment to navigating the complexities of the ever-changing market landscape.



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